Dove's Campaign for Real Beauty is making it's mark. Many psychologists, counselors, parents, and teens are joining this campaign, which seeks to promote healthy ideas of beauty and refute the ideas promoted by many in the "heath and beauty" industry. In February, Dove hosted three live chats focused on self-esteem. Questions were submitted from people all over the United States.

Questions included things like "How do I improve my self-esteem?", "What can I do as a father, to help...?", and "Is it important to have a role model?". The chats can open up great discussions about self-esteem and body image.