The holiday season is over -- and now begins the post-holiday, diet-crazed season. For the next several weeks, we will all be bombarded with advertisements via TV, radio, billboards, newspapers, etc all promising to help us shed those unwanted holiday pounds.

A considerable effort is underway to minimize the impact that these media entreaties can have on adults and young people:

• The Boston Globe has reported that a 2007 study by the University of Missouri found that all women, regardless of weight, had a lower satisfaction with their own bodies after viewing fashion magazines for just three minutes.
• In France, legislation has been introduced that would require magazines to carry warning labels stating that they use digitally altered images.
• In the United States, the Dove company has launched its Campaign for Real Beauty which aims to help women and girls redefine "beauty."

Labels: media_influences, dieting

Posted By: Aspen/CRC