Self-Esteem Initiatives Designed to Promote 'Real Beauty' Among Teens
"Through DSEF, Dove, along with the Girl Scouts of the USA, conduct self-esteem workshops and after school events for girls ages eight through 17. At these programs, girls participate in at least an hour-long educational program that teaches each of them about a positive self-image."The workshops are partially funded through profits from the sale of Dove products. The Campaign for Real Beauty includes not only TV commercials, but on-line videos that show how images of models are manipulated to make them look "perfect". Source: The East Carolinian
Labels: media_influences, self-esteem, self-image_issues






